Allas Sea Pool changes its name to Allas Pool

Allas Sea Pool has changed its name to Allas Pool. The new name is based on Nordic Urban’s ongoing spa projects in Finland and abroad. The uniform naming convention makes it easier to identify the concept for projects planned for the sea, river or lake.

In the same context, Allas Pool has launched a new brand identity inspired by water. The new look reflects Allas Pool’s role as a waterfront meeting place for citizens and tourists and its contribution to well-being. In addition, Allas Pool has launched a new free Allas App to enhance the customer experience and offer new services to users. The app provides information on current Allas Pool events and benefits, and offers services related to Allas memberships.

Last year was the most successful year ever for Allas Pool, with record-breaking visitor numbers. A total of 750,000 customers visited Allas Pool’s spas, restaurants, meeting rooms and concerts.